Design

Ace Bakery Branded Environment (Project)

ACE bakery came to us with a quest to help revamp their corporate office—which was becoming a bit stale—into a space that celebrates their employees and their products. So we dove right in. Because ACE is a younger company and doesn’t yet have extensive historical roots, the branding of their new headquarters hinged on its…

Branding a Challenger (Project)

As Jacknife began work with TruShield, a small business insurance provider, we immediately came to understand the challenges of the emerging brand operating in a noisy, highly commoditized market. The existing brand needed an overhaul to create a more appealing, consistent and systematic offering if it hoped to cut through the clutter to attract new…

For Better Living. (Project)

It’s been a banner time for advocates of medical cannabis. Federal legislation created a new market essentially overnight triggering a ‘green rush’ in the Great White North. Despite the legal status of the category, a lingering stigma surrounding marijuana had many of the early entrants trying to legitimize their place in the medical community. A…

Elevated Office Solutions (Project)

Tayco is a leading office solutions provider who needed to demonstrate a more progressive, innovative brand expression to stand out in a crowded landscape. Tayco has always offered great value for customers, but were perceived in the market at a “Tier B” brand. The ask was to build greater awareness with key influencers while starting…

Jacknife's Holiday Gift Guide

Jacknife Holiday Gift Guide (Journal)

Make holiday shopping better(er), buy your loved ones cool stuff created by Jacknife. We’ve got something for everyone on your list…. Already blessed with the ultimate gift, all this lucky dude needs is a few Jacknife essentials to make his hectic life a little bit easier. Give him a quiet Sunday morning on the ice…

Weston Bakeries Branded Environment (Project)

Weston Bakeries came to us with a quest to give their out-of-date office space a much-needed facelift. With the concept of “fresh forward,” we began to unearth 100 years a of history, images, and archived relics that served as the core of the design. The challenge was to create an engaging space that energized those…

Lunatik Athletiks Socks (Journal)

When Kelly the passionate founder and CEO of Lunatik Athletiks approached us she was on a mission to change the compression sock market from dull and dreary to lively and energetic. She explained to us how Lunatik Athletiks is committed to creating synergies of fabulous design with medical efficacy so you can express your unique…

Trek 2016 Cycling Apparel (Project)

Trek/Bontrager invited us down to Wisconsin to talk about the evolving needs of their road cycling customer. The approach was to collaborate on 4 new lines of apparel that blurred the intersection between lifestyle, fashion and performance. We worked tirelessly to integrate purposeful cut and sew patterns, appropriate graphics and functional details into the 2016…