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Branding a Challenger (Project)

As Jacknife began work with TruShield, a small business insurance provider, we immediately came to understand the challenges of the emerging brand operating in a noisy, highly commoditized market. The existing brand needed an overhaul to create a more appealing, consistent and systematic offering if it hoped to cut through the clutter to attract new…

Weston Bakeries Branded Environment (Project)

Weston Bakeries came to us with a quest to give their out-of-date office space a much-needed facelift. With the concept of “fresh forward,” we began to unearth 100 years a of history, images, and archived relics that served as the core of the design. The challenge was to create an engaging space that energized those…

Feature: Heritage Leisure Ice Skates on De Zeen (Journal)

You may remember our reimagined ice skate, and we’re super stoked to see them featured on De Zeen, a popular magazine showcasing the best design, architecture and interior projects from around the world. Click HERE to read the full feature.  

Featured in Industrial Design Served

Featured: Industrial Design Served (Journal)

We’re pretty stoked to be featured on Industrial Design Served today for the Salomon Boots we designed. The curatorial team at IDS selects just a few projects to be featured on the homepage each day, with careful consideration as to what their community would like best. Check out our feature here. A screenshot to, you…

AppliedArts: The New Order (Journal)

Jacknife is featured in the most recent issue (June 2014) of AppliedArts with a story by Chris Daniels on 3 ad/design agencies that are leading a new order of smaller multi-disciplinary shops. The New Order by Chris Daniels Agency giants such as Young & Rubicam, BBDO and DDB have long had a major presence in the…