In celebration of its 30th anniversary and in an attempt to better compete in an increasingly saturated category, Arterra’s Jackson-Triggs brand collaborated with Jacknife to redesign its Proprietors’ Selection line.
Our collaboration with Jackson-Triggs is featured in Strategy Magazine. The article details the rebrand we designed for Jackson-Triggs’ Proprietor’s Selection wine bottles.
“The new design, which resulted from more than two years of planning and design by the Arterra marketing team and agency partner Jacknife, incorporates a range of colours representative of each variety, as well as dynamic lines and special finishes intended to give it high impact on shelf, while still being rooted in the brand’s DNA.” – Strategy Magazine.
To read Strategy Magazine’s full article, check out here.
