iQ Food Co's sign. iQ Food Co's sign. iQ Food Co's sign. iQ Food Co's sign. iQ Food Co's sign.

iQ Foods

Empowering Toronto's Financial District with Truly Fresh and Healthy Options

Scope

Brand Identity Marketing Collateral Branded Environment

From the beginning, IQ Food Co. was about healthy food.

A person walking past a red wall with IQ Foods Co.'s sign.

With the prevalence of pseudo ‘fresh’ and ‘healthy’ fast food options, IQ thought they could do a better job of bringing fresh, healthy and in many cases local options to Toronto’s financial district. Needless-to-say, we were happy to be part of such a noble cause. From brand ID to consulting on store concept and brand rollout communications, our partnership with IQ Food Co. is a successful example of the power of an authentic brand whose product lives up to its communications.

iQ Foods Co.'s logo.
iQ Foods Co.'s ordering area with its menu.
A iQ Foods Co.'s worker squirting ketchup in a takeout container.
Empty iQ Foods Co.'s glass bottles in a row.
A iQ Foods Co.'s worker wearing an brown apron with iQ Foods Co.'s logo. The worker is mixing a salad.
iQ Foods Co.'s posters.
A tablet display of iQ Foods Co.'s website.
A tablet display of iQ Foods Co.'s website.
A tablet display of iQ Foods Co.'s website.

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