A Cinematic Journey in Developing a Series of Branded Short Films
Scope
Short Films
Brand Stewardship
Contributors
Nicolas Kadima
“The Origin of Radio Tennis”
Julian Van Mil
“The Origin of the Ice Cube”
Sean Wainsteim
“The Origin of the French Exit”
Hector Herrera & Pazit Cahlon
“The Origin of Hair Metal”
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Stoli commissioned Jacknife to co-create a collection of short films for ORGNL.TV exploring the origins of true originals in the worlds of Art, Music, Fashion, Taste & Technology.
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Each film is a tongue-in-cheek recounting of a fictional moment of discovery told with the unique vision of our handpicked filmmakers: Julian van Mill, Hector Herrera, Nicolas Kadima, and Sean Wainsteim to create a counter mythology of the genesis of the seemingly banal ice cube, the musical genre of hair metal, the sport of radio tennis, and that perennial party favourite, the French exit.
The Origins series began with a Behind the Scenes look at the process and filming, to be followed by a new film released weekly on Orignl.tv, accompanied by an interview with the filmmakers.
